Reamping, on film.
You own the word. Reamp® is your trademark, the technique has a real history, and the people who shaped it are alive and on record. That's a documentary, not a blog post. And it's the one film here built to leave your own channels: festival screens, press, the kind of reach a product page can't buy.
A control room at night, VU meters glowing, hands on the box.
Reamping is invisible work that changes records. It deserves to be lit like the craft it is, not diagrammed. The technique is yours to tell the definitive story of, before someone else tells a worse one.
Three reasons it screens at AES, not just on your channels.
You own Reamp®.
The definitive film on reamping is yours to make by right. No competitor can credibly claim the word.
The practitioners are on record.
Jacquire King, Joe Chiccarelli, Steve Stevens, Shannon Forrest. Names that carry weight in any studio, already willing to talk. The casting is done.
AES screens this work.
Universal Audio and Warm Audio run campaign-grade launches. A real short on reamping earns festival slots and press, not just owned reach.
It's a treatment in disguise.
Your own history page has the arc. The 1976 musician who became a founder. John Cuniberti and the original Reamp. The Jensen Transformers purchase in 2014. AES 1997. It reads like a film treatment buried three clicks deep with no video, no motion, no weight. We don't invent the story. We light it.
See what's buriedA musician becomes a founder
The origin the history page tells well, and the camera has never seen.
Cuniberti and the Reamp
The technique gets a name and a tool. The name becomes a trademark.
Jensen Transformers
The acquisition that put the iron behind the sound, in-house.
On record, unfilmed
Everyone needed is alive and talking. The window is open.
A short documentary on the history and craft of reamping is sitting in your Q&A, waiting to be filmed. It's the piece that travels. Gap 03
Shoot the pilot first. This is the one it pays for.
The Rider proves the format in two days. Reamping is what that proof pays for: a festival film on a word only you can use.